Posted December 13, 2023
The Granville Haunt Farm was recently recognized as the North Carolina Attraction of the Year by the North Carolina Travel Industry Association (NCTIA). The Granville County Tourism Development Authority (TDA) nominated Granville Haunt Farm for this award and assists the attraction with promotions.
In just a few short years, the “Drive-Through Drive-In” attraction has gone from a beloved local event to an attraction that draws visitors from across North Carolina and beyond. The unique attraction generates around 20,000 customers a year and has led to the creation of the “Christmas Farm Drive Through” which now takes place in December and draws over 9,000 visitors to Granville County.
In 2023, Granville TDA’s marketing objective for the Haunt Farm was to direct even more audience to their website. The campaign resulted in a total of 550,000 impressions, a 93% increase in traffic, 95% increase in users, and a 116% increase in page views.
The Haunt Farm now serves as the “anchor” event for fall events in Granville County, which also include the North Carolina Hot Sauce Contest and Festival and Masonic Home for Children Homecoming in Oxford, and the Creedmoor Music Festival.
Grey Blackwell, owner of Granville Haunt Farm stated “When we started Granville Haunt Farm nine years ago, we never anticipated the impact we would have on tourism in Granville County or that we might have the honor of winning the North Carolina Visitor Attraction of the Year Award. Angela Allen and the Granville County Tourism Development Authority’s support played a key role in this achievement. We’re grateful for their partnership in helping us bring memorable experiences to our visitors and humbled to receive this award.”
For more information on marketing efforts and other tourism events in Granville County, contact Angela Allen by email at angela.allen@granvillecounty.org or by phone at 919-693-6125. Learn more about upcoming events by visiting the TDA website at www.visitgranvillecnc.com
For more information on the Granville Haunt Farm visit www.granvillehauntfarm.com or for Granvile Christmas Farm visit https://www.granvillechristmasfarm.com/.
To learn more about the North Carolina Travel Industry Association, visit www.nctia.travel